Jan 19, 2024 - by Justin Franklin

Five New Top-Level Domains From .diy to .vana

New TLDs: Cultivate Deeper Connections and Elevate Your Brand with .diy, .food, and .lifestyle

The digital landscape is evolving, and businesses have a fresh opportunity to forge deeper connections and amplify their brand voice. Internet Naming Co. has unveiled five new top-level domains (TLDs) tailored to empower businesses across diverse industries: .diy, .food, .living, .lifestyle, and .vana. These extensions offer a canvas to showcase your unique identity, engage your customer base, and build thriving online communities.

More about these TLDs:

  • .diy: A digital canvas to showcase your customers through how-tos, knowledge bases, and project ideas.
  • .food: A new TLD created to highlight your online presence in the digital culinary world.
  • .living and .lifestyle: Both developed to showcase your company culture, foster a community, and create authentic connections online.
  • .vana: The first and only TLD launched for expanding Web3 utility intended to be used in collaboration with major Web3 ecosystems to bring new functionality to domain names.
Phase Sunrise EAP Day General Availability
Timeframe January 24, 2024 - February 28, 2024 February 29, 2024 - March 6, 2024 Starting March 6, 2024

All phases begin at 16:00 UTC and end at 15:59 UTC

Requirements: .diy, .food, .living, .lifestyle, and .vana

  • A valid SMD file is required to qualify for Sunrise.
  • No restrictions after Sunrise

Please note all phases, including Sunrise, are first-come, first-served and will be allocated immediately. To apply for a .diy, .food, .living, .lifestyle, and .vana domain, please contact your Client Success Manager to start booking.

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Justin Franklin

Experienced marketing strategist, helping corporations build resilience, leverage technology, and foster strong communities through their solution choices.

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